NYS Collection offers the latest in today's eyewear without the high price tag typically associated with premium sunglasses. Founded in 1996 by two young entrepreneurs, Sal Babbino and Marc Behar, the company started with one retail location at the World Trade Center in New York City. Today, NYS Collection sunglasses are sold in more than 10,000 retail locations worldwide. In the last decade, the company has established itself as the leading eyewear provider for the specialty retail industry. That position as market leader has further propelled the company's expansion within traditional retail outlets, with sales increasing at a rate of 30% to 50% annually. Rising sales, market leadership, and a proven record of success has established NYS Collection as a major player in the eyewear industry.